OUR STORY
It all started with a pain point - quite literally!
Veloci was born when Division I runner and founder Tyler Strothman refused to accept the trade-off between foot and lower leg pain that other traditional shoes left him faced with.
The shoe that balanced both comfort and performance - didn’t exist.
No one else was making it. So, we did.
Based in Houston, Texas, Veloci is built on innovation and a commitment to all runners’ well-being. Our goal is simple: to keep people doing more of what they love with comfort.
We’re honored to be part of your journey!
See what we're building:
The Veloci Vision
To elevate the running experience.
Our Mission
To design premium running products that combine comfort and performance, empowering the running community to fully enjoy every run.
Our Values
For us, running is more than just fitness, it’s about finding joy in every movement, whether you’re training for a new PR or just looking to get out the door for your first 5k.
We’re committed to creating high-quality shoes that keep you feeling healthy and comfortable for every run.
We celebrate your authentic self! Our shoes empower self-expression and give you the freedom to explore and push your limits.
We are on a mission to empower runners.
An essential component to achieving this is active involvement throughout the running community.